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Login to watch this video if you have a subscription. Learn more about subscriptions.Philanthropy in Canada is evolving rapidly. This session explores emerging trends revealed through extensive Canadian Association of Gift Planners (CAGP) research and the national Will Power program, which encourages Canadians to use their Wills, RRSPs, and other assets to make meaningful charitable contributions.
Laurie Fox, MBA, Campaign Director of Will Power, discusses national giving patterns and the growing movement toward legacy and planned giving. Mike Todd, MFA-P, shares how charities can position themselves to benefit from Donor Advised Funds (DAFs)—Canada’s fastest-growing giving vehicle—and strengthen their fundraising systems to make the most of these opportunities. Matt Mandrusiak, Manager of Philanthropy at the Edmonton Community Foundation, brings the donor’s perspective, illustrating how philanthropy shapes lives and communities in lasting ways.
Together, they provide a comprehensive view of what’s driving today’s philanthropic landscape and how both charities and advisors can adapt to maximize impact.
Director of Will Power, a national public awareness campaign inspiring Canadians to use their Wills, RRSPs, and other assets to support the causes they care about. With over two decades in the non-profit sector, Laurie has seen firsthand how ordinary Canadians can make extraordinary contributions through strategic giving
Manager of Philanthropy at the Edmonton Community Foundation, where he helps donors and charities strengthen community impact through thoughtful giving. He brings extensive experience supporting organizations focused on individuals with disabilities across Alberta.
Specialist in Donor Advised Funds (DAFs) who works with charities and financial advisors to help organizations integrate DAFs into their fundraising strategies and optimize funding from this fast-growing giving vehicle.