Marketing Plan Strategies to Make Your Law Firm Stand Out | CPDonline.ca

Marketing Plan Strategies to Make Your Law Firm Stand Out

Watch the two minute teaser above before purchasing this video.

To purchase this video please click “Add to Cart”.

Login to watch this video if you have a subscription. Learn more about subscriptions.
Credits
Professionalism (Ethics, etc.): 1.0
1 hour
Published
2020
Presenter(s)
Sandra Bekhor
Source
Toronto Lawyers Association (TLA)
Provider
CPDOnline.ca
Language
English
Length
1 hour
Price
$279.00 plus tax
Includes Handouts

A successful business requires a business plan, and a successful business plan includes a comprehensive marketing strategy. Unsure where to begin? Our presenter can help. She provides you with tips and tools to develop a plan that adapts as your practice grows, illustrating why it’s critical to have a career—long strategy. You learn how to build and expand a website and how to sustain a social media presence, plus explore a variety of other marketing tools you can use to promote your skills and content and—ultimately— make your law firm stand out.

Understanding the business of law, including financial considerations, client development and strategic planning.  Developing a business plan and what goes into one; developing a marketing strategy; providing tools and tips to help develop both; learning how to build and expand a website and how to maintain a social media presence.

Presenters

Sandra Bekhor

Sandra Bekhor is a Practice Management Coach and founder of Bekhor Management, established in 2005 to support small to mid-sized professional practices. She works with lawyers, architects, consultants and other professionals to identify unique opportunities, minimize risks, and pursue authentic strategies for growth. Drawing on decades of experience, she provides confidential guidance on leadership, people management, client development, and practice management, helping firm leaders realize the full potential of their practices.